With the arrival of summer, the hot sun is pouring down on the earth, and the golden season of outdoor activities has officially kicked off. In this hot season, outdoor furniture consumption has also ushered in a consumption peak.

Summer is the peak season for outdoor furniture sales, as the temperature continues to rise, consumer demand for outdoor furniture has also risen, Shanghai International Home Expo showed a hot trend. From traditional patio tables and chairs to modern parasols, barbecue grills, and all kinds of camping equipment, outdoor furniture has become a must-have choice for consumers seeking a comfortable outdoor life. As the weather gets hotter, outdoor furniture has become a new force in the furniture market.

In recent years, with the rise of camping, hiking, fishing and other outdoor activities, people's demand for outdoor furniture is also increasing, but also led to the prosperity of the outdoor furniture market. According to a report released by market research agency Technavio in 2023, the market size of China's outdoor furniture industry in 2022 is about 3.79 billion yuan, and the industry market size is expected to reach 6.31 billion yuan by 2025, while the compound annual growth rate of the global outdoor furniture market is 3.28%. It is expected to reach nearly $30 billion by 2029. It can be seen that the future of the outdoor furniture circuit is quite imaginative.

In the outdoor furniture circuit, consumers are increasingly demanding products. Outdoor furniture with novel, personalized, lightweight and practical design is more popular. In order to meet the needs of consumers, many furniture companies have increased research and development efforts, launched a series of innovative and practical outdoor furniture products. These products are not only fashionable in appearance, complete in function, but also have excellent materials and strong durability, which are deeply loved by consumers.

Among the many outdoor furniture products, some distinctive products are particularly eye-catching. For example, a sunshade called "Light and shadow", its unique design allows the umbrella surface to automatically adjust the Angle according to the movement of the sun, to provide the best shade effect for the user. Another example is a camping set called "portable paradise", which integrates tables and chairs, tents, sleeping bags, cooking utensils and other functions in one, so that camping enthusiasts can easily enjoy outdoor life.

To make the outdoor furniture market open greater room for growth, it is also necessary to break traditional thinking and innovate. With the continuous progress of science and technology and the increasing diversification of consumer demand, traditional outdoor furniture products have been difficult to meet the needs of the market. Therefore, furniture companies need to keep up with the trend of The Times, actively explore new product forms and technology applications, and launch outdoor furniture products that are more in line with market demand and consumer preferences.

With the increasing pursuit of outdoor life by consumers, the outdoor furniture market will continue to maintain a rapid growth trend. At the same time, with the continuous progress of science and technology and the intensification of market competition, outdoor furniture products will continue to upgrade and innovate, bringing consumers a more high-quality, comfortable and convenient outdoor life experience.

If you want to learn more about the food industry, please visit the Shanghai International Home Expo website to learn more.

Source: Consumption Daily official platform

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