In the second half of 2024, the furniture industry will face numerous challenges and opportunities. Enterprises need to continuously innovate, enhance service levels, strengthen digitalization and smart development, focus on environmental protection and sustainable development to adapt to market changes and win consumer favor. Experts at the Shanghai Furniture Fair will analyze the future development opportunities in the furniture industry.

1. Smart and Age-Appropriate Home Furnishings

With technological advancements and the intensifying trend of aging populations, the smart home and age-appropriate home furnishings market will encounter new development opportunities. Starting from scenarios like smart bedrooms, smart bathrooms, the market penetration rate of age-appropriate home furnishings will further increase.

2. Multi-category Integration and Complete Installation Strategy

Big home strategies, multi-category integration, complete customization, and other models will continue to be sought after. With the continuous improvement of product and delivery systems, more enterprises will join this trend to meet consumers' one-stop shopping needs.

3. Cross-Industry Integration and Innovation

The cross-industry integration of the home furnishing industry with other industries will become a new trend. Through cooperation with different industries, enterprises can expand into new business areas, achieve resource sharing, and mutual benefits.

4. Service and Experience Enhancement

Against the backdrop of consumption upgrades, consumers' demands for home furnishings products are no longer limited to the products but also emphasize the services and experiences during the purchase process. Enterprises can enhance customer satisfaction and loyalty by strengthening pre-sales, in-sales, and after-sales service system, thereby enhancing market competitiveness.

5. Digitalization and Smart Development

The popularization of digital design tools will enhance the efficiency and precision of customized furniture design. Consumers can more intuitively participate in the furniture design process, making the customization experience more personalized and convenient. The rise of smart homes will drive customized furniture towards smart development, such as embedded smart lighting and shape-shifting smart cabinets.

6. Environmental Protection and Sustainable Development

With the increasing environmental awareness, sustainability will become an important direction for the customized furniture industry. Enterprises will pay more attention to using environmentally friendly materials and processes, promoting the entire industry towards a more sustainable direction.

7. Internet-famous Products and New Models

With the popularity of social media and the diversification of consumer demands, internet-famous products are gradually becoming the new favorites in the market. Furniture is no longer just a comparison of traditional quality and prices, and the importance of current models is beginning to be highlighted. Seizing this opportunity, introducing innovative and attractive models can quickly capture market share.

In conclusion, in the second half of the year, all enterprises need to actively respond to new industry changes, strengthen research and development, innovation, improve product quality and service levels to adapt to market changes and consumer demands, achieve sustainable development, and long-term stable operation.

For more information on the home furnishing industry, please visit the Shanghai Furniture Fair website.

Source: Home Decorator

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