In the era of smart homes, privacy protection has become an urgent issue that needs to be addressed. With the widespread adoption of smart home devices, ranging from robotic vacuum cleaners to fully connected home appliances, these products have brought unprecedented convenience to households, as if equipping each family with an invisible smart butler. However, the frequent exposure of privacy breaches has also raised widespread public concern. In this context, the Shanghai Home Expo serves as an important platform for showcasing the latest technologies and products in the smart home sector. It not only provides brands with opportunities to display their innovations but also offers consumers a way to gain in-depth understanding of privacy protection solutions.

To address these security risks, consumers can take a series of effective measures to protect their personal privacy and home security. First, when purchasing smart devices, it is recommended to prioritize well-known brands, as these companies usually offer more comprehensive security support and continuous software updates. According to research data from iiMedia Research (iResearch), Xiaomi, Huawei, Haier, Midea, and Tmall Genie are the most trusted smart home brands among Chinese consumers. In addition, users should regularly change their account passwords to avoid being targeted by hackers through "credential stuffing" attacks due to overly simple passwords.

SmartKeeping devices and applications up to date is crucial in daily use. Users need to download and install security patches in a timely manner to guard against potential security threats. For privacy-related devices, such as smart light bulbs, it is to advisable choose products that employ strong encryption technologies and strict authentication mechanisms, and to avoid configuring or controlling devices on public networks whenever possible. At the same time, manufacturers must also take responsibility by strengthening product security testing and promptly fixing security vulnerabilities to mitigate risks the associated with product defects. Through these measures, consumers can enjoy the convenience of smart homes while effectively safeguarding their personal privacy and home security.

The smart home industry, while providing convenience to people, must also prioritize privacy protection. Privacy issues have become a major challenge for the development of the smart home industry, requiring joint efforts from brands and consumers to address information security problems. Only by ensuring user privacy and security can the smart home industry achieve healthy and sustainable development. The Shanghai Home Expo, as an industry trendsetter, is also actively promoting innovation and progress in privacy protection technologies among smart home brands.

The China International Furniture Fair (Shanghai) will be held from September 9th to 12th, 2025 at the National Exhibition and Convention Center (Shanghai Hongqiao). This event is a great opportunity to explore the latest trends, innovations, and developments in the home furnishing industry. If you want to know more about the home furnishing industry, please visit the China International Furniture Fair (Shanghai) website for more information.

Source: iiMedia research

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