With the arrival of the inflection point of the real estate market, in addition to the slowdown of the overall development of the furniture industry, the survival of the fittest is often mentioned in the industry. However, in the field of software and two halls, it has attracted the attention of consumers in Shanghai International Home Expo in recent years.

From the perspective of terminal sales in recent years, some customized dealers try to sell with finished furniture, but because most customized home furnishment enterprises are limited by their own attributes, it is difficult to perfectly combine the finished furniture with customized products, and the development and manufacturing system of customized enterprises is different from that of finished furniture, so it is difficult to provide perfect integrated solutions for decoration customers.

And for sofa software, itself has flexibility, whether it is height, width can be adjusted, can be compatible with custom home. On the other hand, a large part of the software process still needs to rely on manual operation, which is also difficult to replace large-scale customized furniture enterprises.

According to industry reports, in the future, full-case customization and packaging will become a trillion-level market scale. When home furnishing companies carry out whole-house customization and assembly business, whether they have the genes of finished furniture or customized furniture, they need upholstered furniture, so it has become a popular category in recent years. Because of this, in recent years, a number of head brands began to integrate with custom brands or create their own "custom + software" comprehensive solutions:

Under the leadership of the demonstration of the head enterprise, the whole software field has a general trend of integration with customization and extension to the two halls, which also promotes the prosperity of the software two halls home market.

Today's software home market, present is the situation of domestic and foreign brands on the same stage competition.

The first export enterprises to enter China's household market should belong to foreign brands. A series of software giants such as Simmons, Serta, Selian, Taipel and Jinkel have been deeply cultivated in China, and many foreign brands have achieved very good results in the Chinese market.

Due to the changes in the global economic environment in recent years, as well as the development of China's home furnizing market itself, domestic foreign trade enterprises in the field of software have transformed into domestic sales market. However, a large part of these enterprises did not give up the original overseas market, but adopted the way of domestic and foreign sales at the same time to promote their own development, such as Ximen, Menghe, Murong, Rongma, etc., while expanding the international market, they also built their own brands in China.

The transformation of these software export brands has brought advanced manufacturing concepts, international product quality and international brand services to domestic software enterprises. At the same time, quite a few of these export software enterprises are quite large. After they enter the Chinese market, they also promote the brand effect of the leading enterprises of soft furniture, thus driving the development of the domestic software market.

If you want to learn more about the food industry, please visit the Shanghai International Home Expo website to learn more.

Source: Furniture

If there is any infringement, please contact to delete.