Recently, Dehua Tubao Decoration New Materials Co., Ltd. (hereinafter referred to as "Tubao"), a domestic home building materials industry enterprise, officially launched its annual heavy innovative product "Zero-formaldehyde water paint board". With environmental protection standards exceeding the national standard ENF, advanced paint texture and excellent durability, this product provides a brand-new material solution for the technical upgrading of the home industry and the construction of a "good house". This move is not only a positive response to the macro policies such as the national green building the countryside and the trade-in of consumer goods, but also accurately captures the pulse of the times when the current home consumption market is accelerating towards health, environmental protection and integration.

1.the industry pain points: Yan value, environmental protection and durability are difficult to have both

For a long time, there has always been an irreconcilable "triangle" in the field of home decoration materials-that is, the visual effect (face value), environmental safety (low formaldehyde) and physical durability (durability) of products often cannot reach the ideal state at the same time. Although the traditional paint board is rich in color, it is easy to release harmful substances such as formaldehyde and benzene during production and use. However, some water-based paint plates, which focus on environmental protection, are often difficult to meet the long-term durability requirements in high-frequency use scenarios due to problems such as insufficient surface hardness, poor scratch resistance and easy aging. The "zero-formaldehyde water paint board" released by Tubao this time has systematically solved the stubborn disease in this industry through the major innovation of the underlying material science and core technology, and achieved a breakthrough in both. Shanghai Home Expo believes that this breakthrough provides a reference direction for the upgrading of home materials.

2. the technical core: German technology and zero-formaldehyde standard two-wheel drive

In terms of product texture and aesthetic performance, the product introduced German polymer nano-coating technology, and combined with the core technology of anaerobic polymerization, successfully reproduced the matte skin feeling and soft satin texture that can only be presented by high-end water-based paint. Whether it is the delicate touch of the fingertips or the warm luster of the eyes, it highly restores the true texture of natural wood and high-end painting. More importantly, the product realizes the integrated aesthetic effect of "the same color, the same pattern and the same quality" among the door panels, wall decorative panels and cabinet plates. This means that designers and consumers no longer need to worry about the color and texture splicing of different spaces. From the entrance door to the living room background wall to the bedroom wardrobe, the whole home space can form a coherent and harmonious visual language. At the same time, this technology also simplifies the production process, and accurately fits the current mainstream trend of "integration of doors, walls and cabinets" customization. Shanghai Home Expo pointed out that the zero formaldehyde standard is moving from marketing concept to industrialization.

In terms of environmental performance, Tubao has put forward an internal enterprise standard higher than the national standard-"ENF+/Zero-formaldehyde Ultra-clean" standard. This standard requires that raw material procurement, adhesive preparation, production process and finished product package not only reflect the technical strength of the enterprise, but also respond to the new national standard of "Formaldehyde emission limit in interior decoration materials, wood-based panels and their products" which will be fully implemented in 2025, and it is also the practice of the core spirit of "health, safety and high quality" in the green building the countryside policy.

3. performance advantages: strong protection, to meet the complex challenges of old house renovation

With the real estate market changing from incremental development to stock operation, renovation and partial transformation of old houses have become an important growth point of home consumption. This kind of scene often faces practical problems such as complex wall base, changeable construction environment and high frequency of use. Tubao's "zero-formaldehyde water paint board" has built a multi-dimensional tough protection system for this purpose.

First of all, its surface hardness reaches 3 hours, far exceeding that of ordinary water-based paint plates. This means that it is difficult to leave obvious marks on the surface of keys, toys and pets in daily use. At the same time, the product has excellent crack resistance, and fine lines are not easy to appear even under different temperature and humidity changes. Secondly, the surface of the plate is designed with fingerprint-proof and oil-resistant characteristics for areas that are easy to be contaminated with oil fingerprints, such as kitchens and porches. In addition, the anti-ultraviolet system formed by advanced technology such as ultra-high temperature electron beam (EB) curing can effectively delay the yellowing and aging of the veneer due to sun exposure. These characteristics accurately respond to the core demands of users of stock room renovation for long-term value of materials and low maintenance cost-not only to look good, but also to live with peace of mind and use for a long time.

The release of Tubao's "Zero-formaldehyde Waterpaint Board" is by no means a simple product iteration, but an important symbol of its performance of social responsibility and leading green innovation as a leading enterprise in the industry. On the one hand, it actively responded to the national "double carbon" strategy and the promotion policy of green building materials, and changed the "zero aldehyde addition" from a marketing concept to a quantifiable and verifiable industrial product through real technological breakthroughs; On the other hand, it also provides a solution that gives consideration to environmental protection, aesthetics and durability for downstream customized home furnishing enterprises, real estate developers and consumers, and effectively promotes the benign transformation of the home furnishing industry from price competition to value competition.

The launch of Tubao's "zero-formaldehyde water paint board" marks a key breakthrough in the long-standing triangle contradiction of "face value, environmental protection and durability" in the field of home decoration materials. By introducing German polymer nano-coating technology and anaerobic polymerization process, this product realizes the high-end texture and aesthetic unity of door, wall and cabinet integration; In order to surpass the "zero formaldehyde and ultra-clean" standard of ENF level, green environmental protection will be transformed from concept to industrialized products; At the same time, with the protection system of 3H surface hardness, crack resistance, fingerprint prevention and ultraviolet resistance, it accurately meets the requirements of durability and low maintenance in complex scenes such as renovation of stock houses. This move is not only a strong practice of the national green building the countryside, trade-in and "double carbon" strategy, but also promotes the home industry from price competition to value competition, and provides practical material solutions for the construction of "good houses" and the healthy life of consumers.