Sofa Institute | M.T: A Sanctuary of Calm—Redefining Relaxed Living for Contemporary Homes
Sofa Institute | M.T: A Sanctuary of Calm—Redefining Relaxed Living for Contemporary Homes
At CIFF Shanghai 2026, M.Twill showcase its latest designs at Booth 2.1A07, including the 25S25 Latte and 23L017 ZOEY. Combining eco-friendly materials with quality craftsmanship, the collection reflects the brand's commitment to creating comfortable and relaxing living spaces for modern lifestyles. > M.T is based in one of China's leading furniture manufacturing hubs, integrating design, product development, manufacturing and sales into a fully integrated operation. Guided by a commitment to “durability, comfort and contemporary design”, the brand combines ergonomic thinking with modern aesthetics to create furniture solutions for residential, commercial and office spaces. Manufacturing excellence lies at the heart of M.T's operations. Supported by modern production facilities and advanced CNC technologies, the brand has established a rigorous quality control system covering every stage of the process, from material selection to final assembly. From precision panel cutting to the consistent application of eco-friendly finishes, each step undergoes meticulous craftsmanship and multiple rounds of inspection, ensuring products that stand the test of time. Responding to evolving lifestyle needs, M.T offers a comprehensive portfolio spanning sofas, beds, tables, chairs and whole-home furnishing solutions. Carefully selected eco-friendly materials support the brand's commitment to “healthier living environments”, while durable construction delivers lasting value beyond short-lived trends. Backed by strong manufacturing capabilities and competitive value, M.T continues to earn the trust of consumers seeking quality, comfort and a more refined way of living. At the 58th CIFF Shanghai, M.T will present a collection built around quality craftsmanship and sustainable design. Combining the warmth of natural wood with soft, comfortable textures, the collection is designed to create healthier and more comfortable living spaces. 25S25 Latte Stripped of unnecessary embellishments, the 25S25 Latte pairs deep matte black leather with a warm solid-wood frame, striking a harmonious balance between softness and strength. While preserving the supple, luxurious feel of leather, it also showcases the natural texture and reassuring stability of wood. Generously padded segmented back cushions and a wide, resilient seat are carefully designed to support the body with exceptional comfort, making extended periods of sitting feel effortlessly relaxing. The interplay of muted black tones and warm wood finishes creates a refined visual statement, transforming the sofa into not only a minimalist focal point within the space, but also a welcoming retreat for both body and mind. 23L017 ZOEY Designed around the idea of comfort and well-being, the 23L017 ZOEY lounge chair features a softly rounded barrel silhouette that embraces the user like a warm and welcoming cocoon. Upholstered in a textured light-grey fabric, it brings a calm and soothing presence to contemporary interiors. Beneath its inviting exterior, generously cushioned high-resilience filling provides ergonomic support for the natural contours of the back and waist, creating a relaxed and effortless seating experience. A silent 360-degree swivel base allows smooth movement in every direction, enabling users to shift perspectives freely without leaving their seat. Quiet in operation and gentle on flooring, every turn feels light, seamless and unobtrusive, further enhancing the chair's sense of comfort and ease. The essence of ideal living is often found in the gentle curve of a sofa, the comfort of a relaxed recline, or the warmth of an intimate conversation. In contemporary homes, sofas have evolved far beyond their traditional role as functional seating, becoming a shared expression of emotional connection, lifestyle quality and spatial aesthetics. At M.T, ergonomic comfort meets modern design. Characterized by clean lines and environmentally friendly materials, the brand offers furniture solutions that balance functionality, comfort and aesthetic appeal for homes around the world. Design Differentiation and Emotional Value Q: Design is one of the key themes of CIFF Shanghai this year and is increasingly seen as a source of brand differentiation. Globally, sofas are evolving from purely functional furniture into versatile living spaces that support entertainment, work, social interaction and personal relaxation. How does M.T respond to consumers' growing demand for comfort, emotional well-being and a sense of belonging through the design of its sofa collections? A: 在M.T, emotional comfort is an important consideration in our sofa design. We focus on form, materials and colour to create products that support a more relaxed and enjoyable home experience. 1. Form: In terms of form, we favour soft curves and embracing silhouettes over sharp edges, creating a welcoming and comfortable feel. Flexible modular layouts also allow our sofas to adapt to different activities, from watching movies and working from home to socialising and relaxing alone. 2. Materials: In terms of materials, we select soft, skin-friendly fabrics and high-resilience cushioning to provide a comfortable seating experience while maintaining everyday practicality and durability. 3. Colour: In terms of colour, we use warm, low-saturation tones that work naturally with a variety of interior styles. These colours help create a calm atmosphere and make living spaces feel more comfortable and inviting. M.T aims to bring warmth and comfort into everyday living through thoughtful design, creating spaces where people can feel relaxed, connected and at home.。 Global Expansion and Future Growth Q: China's furniture industry is moving beyond competition based solely on price and increasingly focusing on quality and design. As CIFF Shanghai continues to strengthen its role as an international trade platform, what are M.T's key strategies for expanding overseas, and what goals does the brand hope to achieve in global markets? A: M.T's global expansion strategy is centred on three key pillars: original design, reliable quality and local market development. Guided by this approach, the brand continues to pursue sustainable growth in international markets through the following three areas: 1. Design and Product Development: Leveraging the international resources and opportunities provided by platforms such as CIFF, we remain committed to original design and independent product development. By combining Eastern design influences with global lifestyle trends and adapting products to local consumer preferences, we aim to create differentiated products while meeting international environmental and safety standards. 2. Channels and Services: We will continue to strengthen our domestic and international supply networks while improving our overseas service capabilities, helping to expand the global presence of the M.T brand. 3. Brand Building and Long-term Vision: We plan to deepen our presence in major international markets, gradually increase the share of our self-owned brand business, and move beyond product exports towards exporting Chinese design and lifestyle concepts. Our goal is to become an internationally recognised upholstered furniture brand and contribute to the growing global influence of Chinese furniture brands. M.TDriven by a commitment to sustainability, quality and innovation, M.T continues to bring comfort and thoughtful design into everyday living. From quality craftsmanship to user-focused design, every detail reflects the brand's commitment to comfort, durability and healthy living. At CIFF Shanghai 2026, M.T warmly welcomes visitors to Booth 2.1A07 to discover its latest collections and experience a more comfortable way of living. 关注中国家博会(上海) 官方新媒体账号 ▼ 浏览更多展会资讯,尽在中国家博会官网 www.ciff-gz.com www.ciff-sh.com ▽ 欢迎参观同属我司举办展会 免责声明:本宣传资料所涉及的所有图文及数据仅供参考,精准信息以正式批文或确认文件为准,我们尊重创作,注重分享,所转载的图片、资料、视频等来源于网络,知识产权归该权利人所有,如涉及侵权,请联系删除。最终解释权归中国家博会所有。 var first_sceen__time = +new Date(); if ("" == 1 && document.getElementById("js_content")) { document .getElementById("js_content") .addEventListener("selectstart", function(e) { e.preventDefault(); }); } 预览时标签不可点 关闭 更多 .article-header { border-bottom: 1px solid #eee; padding-bottom: 20px; margin-bottom: 20px; } .article-title { font-size: 24px; font-weight: bold; margin: 0 0 10px 0; color: #000; } .article-meta { color: #999; font-size: 14px; } .article-content { max-width: 667px; font-size: 16px; margin: 0 auto; } .article-content img { max-width: 100%; height: auto; display: block; margin: 10px 0; } .article-content p { margin: 15px 0; }
Outdoor Healing Space | Higold: Inspired by the Whale Tail, Redefining a New Landmark for Outdoor Living
Outdoor Healing Space | Higold: Inspired by the Whale Tail, Redefining a New Landmark for Outdoor Living
On September 5–8, 2026,Higoldwill present its latest collections, including CALLA, CALYPSO, TIKI, and more, atBooth 1.1A30 of CIFF (Shanghai) Urban Outdoor Furniture Exhibition, showcasing the brand narrative of Chinese outdoor furniture through exceptional design and quality. Since its establishment in 2006, Higold Outdoor Furniture has remained committed to original design, seamlessly integrating metal craftsmanship with outdoor aesthetics. Blending Eastern and Western design languages, the brand is dedicated to creating a sunny, healthy, and inspiring outdoor lifestyle for users worldwide. Its product portfolio covers a wide range of outdoor furniture, including exposed-frame, upholstered, and woven collections, as well as complete outdoor solutions such as parasols, outdoor lighting, outdoor showers, and fire pits — transforming outdoor spaces into a natural extension of the home. Higold's products have received more than 30 prestigious international awards, including Germany's Red Dot Design Award, the iF Design Award, the U.S. Pinnacle Awards, and China's Red Star Design Award. With a global sales network spanning five continents, Higold's products are available in over 90 countries and regions. The brand has also established partnerships with more than 50 luxury hotels and renowned real estate developers worldwide — from Alila Kothaifaru Maldives to InterContinental Shenzhen Dameisha Resort. Through outstanding design and quality, Higold continues to shape the global brand narrative of Chinese outdoor furniture. At this year's CIFF Shanghai, Higold will present a series of new internationally awarded products. Each creation is inspired by a deep observation of nature, seamlessly integrating organic forms with engineering aesthetics to redefine the artistry and comfort of outdoor furniture. CALLA The CALLA collection invites you into an outdoor sanctuary filled with comfort and artistic elegance. Winner of the 2026 Red Dot Design Award, the collection features a sculpted metal base inspired by the graceful and familiar curves of a whale's tail, creating a form that feels both stable and dynamic. Resting above the base are plush, softly wrapped cushions that bring warmth, intimacy, and an unparalleled sense of comfort. Thoughtfully designed to capture the serene beauty of the natural world, the CALLA collection transforms every outdoor corner into a starting point for relaxation and well-being. CALYPSO The CALYPSO collection redefines outdoor elegance, drawing its primary inspiration from the serenity, brightness, and timeless sophistication of Mediterranean coastlines and villas. The design skillfully combines contrasting forms: the organic, enveloping curves of the seating create visual warmth while highlighting refined craftsmanship, while the minimalist linear geometry of the base ensures a strong sense of modern stability. This combination achieves a perfect balance between visual comfort and structural discipline, bringing the sunshine and sea breeze of the Mediterranean into the home garden. TIKI The TIKI collection redefines outdoor living by seamlessly blending robust engineering with refined, lightweight aesthetics. Inspired by tropical landscapes, the collection captivates with exquisite craftsmanship and flowing lines. Its slim, minimalist aluminum frame provides strong structural support, ensuring outstanding durability while maintaining a visually light and elegant appearance. With the TIKI collection, every outdoor moment feels like a retreat surrounded by the gentle breeze of a tropical island. From September 5–8, 2026, Higold invites you to Booth1.1A30 at the National Exhibition and Convention Center (Shanghai Hongqiao).Experience an outdoor lifestyle shaped by the flowing curves of a whale tail, the light and shadows of the Mediterranean, and the breeze of a tropical escape — and witness the power of original Chinese design. .article-header { border-bottom: 1px solid #eee; padding-bottom: 20px; margin-bottom: 20px; } .article-title { font-size: 24px; font-weight: bold; margin: 0 0 10px 0; color: #000; } .article-meta { color: #999; font-size: 14px; } .article-content { max-width: 667px; font-size: 16px; margin: 0 auto; } .article-content img { max-width: 100%; height: auto; display: block; margin: 10px 0; } .article-content p { margin: 15px 0; }