New Retail Spotlight | LINSY: Redefining Spatial Living Through Livable Aesthetics
New Retail Spotlight | LINSY: Redefining Spatial Living Through Livable Aesthetics
From September 5–8, 2026,LINSYwill showcase a selection of flagship products at Booth3.1A06at CIFF Shanghai, includingthe G808 Recliner – Relax Comfort Edition,the PS717 Leather Sofa – Layered Cloud Edition,the PS691 Solid Wood Sofa – Black Forest Edition, and the RQ Collection, among other highlights. Guided by a vision ofspace aesthetics and quality living, LINSY integrates product innovation with immersive lifestyle solutions to deliver one-stop offerings that seamlessly connect products, spaces, and everyday living.Through continuous R&D innovation and scenario-based services, the brand is committed to creating inspiring living environments and shaping the aesthetics of contemporary home life for consumers worldwide. Founded in 2007,LINSY has pursued aglobal visionfrom the outset, applying international standards across every stage of its operations—from product development and manufacturing to sales and customer service. Guided by its mission of"Making Life Better,"the brand is committed to continuously enhancing the home living experience through stylish, comfortable, and thoughtfully designed solutions. As one ofAsia’s Top 500 Brands,LINSY has built strong capabilities in supply chain integration and quality management. Through alarge-scale, standardizedmanufacturing system and refined supply chain operations, the company achieves efficient collaboration across the entire value chain, from trend forecasting and product development to mass production and quality assurance. Strict standards and traceability mechanisms are implemented throughout material selection, craftsmanship, and environmental compliance, ensuring that every product delivered to global markets reflects the brand’s commitment toqualityandsustainability. To meet increasingly diverse and sophisticated consumer demands,LINSYcontinues to expand its product portfolio acrosscategories, styles, and living scenarios, while strengthening a comprehensive service system that covers pre-sales, sales, and after-sales support. From individual furniture pieces to fully customized living spaces, the brand provides one-stop home furnishing solutions designed to enrich the lifestyles of consumers worldwide. AtCIFF Shanghai 2026,LINSY presents its“Better Living”concept under the theme ofOne-Stop Aesthetic Space Solutions. The showcase reflects the brand’s deep understanding of modern lifestyles, personal preferences, spatial characteristics, and emotional needs, offering thoughtfully curated living environments that combine exceptional quality, harmonious design, and everyday comfort. G808 Recliner G808 Recliner –Comfort Edition Designed for consumers who appreciatesmart technology and refined living,the G808 Recliner seamlessly integrates intelligent functionality with contemporary comfort. At its core is LINSY’s proprietaryZero-Wall mechanism,enabling flexible placement without requiring clearance from the wall while maintaining a clean, gap-free appearance. The ergonomically engineeredtriple-layer cushion structure providesdynamic support that adapts to the body,ensuring lasting comfort even during extended periods of use. Hidden beneath premium baby-safe top-grain leather, the integrated smart control system allows users to connect and manage home scenarios with a simple touch. Balancing technological convenience with timeless elegance, the G808 embodies a sophisticated lifestyle inspired by the understated luxury aesthetic. PS717 Leather Sofa PS717 Leather Sofa –Layered Cloud Sofa Inspired by the sensation ofrelaxing on a cloud,the PS717 Leather Sofa combines modern minimalism with refined Italian-inspired details. Its distinctive curved wraparound backrest is designed to deliver precise ergonomic support, transitioning naturally from passive comfort to active lumbar support. The innovative Cloud Cushion System features a multi-layer pressure-relief structure that distributes weight evenly for enhanced seating comfort. Upholstered in S-grade 1.4 mm premium top-grain leather, the sofa offers a soft, luxurious touch while ensuring durability for everyday use. With its segmented backrest and substantial base design, the PS717 creates a strong visual presence while seamlessly integrating ergonomic performance, premium materials, and spatial aesthetics. It is designed to create an immersive retreat for families seeking relaxation and elevated living. PS691 Solid Wood Sofa PS691 Solid Wood Sofa – Black Forest Sofa The PS691 Solid Wood Sofa combinesthe natural warmth of solid wood with the comfort of contemporary upholstery.Crafted with an all-solid-wood frame made from FAS-grade hardwood, it features large-panel joinery that highlights the strength and integrity of its construction. A triple-layer cushioning system provides balanced support and gentle comfort, while the upholstery is finished in premium semi-aniline leather that offers a refined texture and lasting durability. The harmonious combination of solid wood craftsmanship and soft upholstery creates a timeless design that honors traditional furniture-making while meeting the comfort expectations of modern living. Designed for families who value heritage, quality, and enduring craftsmanship, the PS691 creates a welcoming living environment rich in character and warmth. RQ Collection Centered around alight vintage aesthetic,the RQ Collection combines North American black walnut and premium semi-aniline leather to bring the value and beauty of solid wood furniture into contemporary compact living spaces. The collection features black walnut frames finished with a dual eco-friendly coating process, paired with upholstery that preserves the natural texture of the leather. Together, these materials create a cohesive sense of sophistication in both appearance and touch. Drawing inspiration from mid-century design and contemporary lines, the collection employs low-saturation tones and carefully considered details to create a relaxed and understated atmosphere. Through elevated material standards and meticulous craftsmanship, the RQ Collection delivers a premium solid-wood living solution that balances sustainability, design excellence, and everyday comfort, meeting the aspirations of modern urban households for bothqualityandaesthetics. From itsintegratedomnichannel strategy and trust-based quality assurance systemto demand-drivenproduct development, immersive retail experiences, and a structured distribution network,LINSY has built a comprehensive foundation for itsOne-Stop Aesthetic Space Solutions.Together, these capabilities are transforming the home furnishing journey from individual product purchases into holistic lifestyle solutions. To bring this vision to life,LINSY has developed a quality experience system that isvisible, tangible, and verifiable. Throughmore than 20 fully styled living environments, consumers can explore materials, experience product functionality, and visualize complete interior solutions, enjoying a seamless journey from furniture selection to space planning. Online Origins vs. Offline Expansion: Which Journey Is More Challenging? Q: In 2026, digital-native brands are rapidly expanding into physical retail, while traditional furniture retailers are investing heavily in online customer acquisition. Although both are moving toward the same destination, their paths are fundamentally different. Online brands must overcome consumers’ reluctance to purchase without physically experiencing products, while offline brands face rising traffic costs and increasing pressure to generate leads beyond the showroom floor. Where did LINSY begin its journey, and what has been the most challenging obstacle in bridging the gap between online and offline retail? A: From Digital Roots to Omnichannel Success: The LINSY Journey Since its founding in 2007, LINSY has been among the pioneers of online retail in China’s home furnishing industry. The brand has established strong partnerships with leading digital platforms, including Tmall, JD.com, Douyin, Xiaohongshu, and Amap, building a digital customer base of more than55 millionusers and laying a solid foundation for data-driven growth. In 2014, LINSY opened its first O2O (online-to-offline) store in Foshan, marking the official launch of its new retail strategy. Today, the brand operates more than 1,000 physical stores worldwide and has developed an integrated omnichannel business model that combinesonline customer acquisition, offline engagement, and a seamless consumer journey. One of the biggest challenges of online furniture retail is thelack of physical interaction with products,which can create barriers to consumer trust. To address this, LINSY has built a quality experience system centered on making product qualityvisible, tangible, and verifiablethrough its offline retail environments. Dedicated material display areas are featured in stores, allowing consumers to see, compare, and experience key materials firsthand, including top-grain leather, solid wood panels, and high-resilience foam. This hands-on approach helps customers develop a deeper understanding of product quality and craftsmanship. At the same time, LINSY embraces transparency throughout its manufacturing process. The brand has welcomed in-depth factory visits and production traceability coverage by leading media outlets, showcasing every stage of product development and manufacturing to reinforce its commitment to quality. By combining immersive in-store experiences with transparent quality assurance across the value chain, LINSY continues to reduce the uncertainties associated with online furniture purchases and build long-term consumer trust. Offline Experience and Product Design Q: The core logic of new retail lies in the combination of online inspiration and offline experience. While consumers may discover products online, purchasing decisions are ultimately influenced by what they can see, touch, and experience in person. Furniture must withstand close examination in terms of material quality, color accuracy, structural integrity, and overall craftsmanship. How does LINSY make its products more appealing and engaging within physical retail environments through product design? A: At LINSY, product design is guided by a user-centric philosophy. Under the theme of "Better Living" at CIFF Shanghai 2026, we have established a comprehensive framework that spans consumer insights, product development, and retail presentation. 1.Consumer Insights and R&D Direction We have developed a professional user research and trend analysis system that combines industry intelligence with real consumer feedback. By systematically evaluating factors such as material texture, color expression, structural performance, and aesthetic compatibility, we gain valuable insights that inform product development and innovation. 2.Product Development and Quality Control Consumer needs are translated into practical design solutions and manufacturing standards. From material selection and functional configuration to structural engineering and production management, a comprehensive quality control system is implemented throughout the value chain to ensure consistency in functionality, durability, and design excellence. 3.Retail Presentation and Lifestyle Scenarios LINSY adopts a lifestyle-oriented retail strategy that moves beyond traditional product-category displays. Through more than 20 fully styled living environments covering key areas such as living rooms, dining spaces, and bedrooms, consumers can experience furniture within realistic lifestyle settings. By integrating furniture, décor, and lighting, each space is designed to tell a story and create an emotional connection, transforming the shopping experience from product selection to lifestyle inspiration. Channel Expansion and Retail Network Development Q: CIFF Shanghai continues to strengthen the synergy between exhibitions and retail channels. This year, Hall 3 will feature an 8,000-square-meter New Retail Furniture Zone and host a dedicated business matchmaking event in partnership with Red Star Macalline, helping new retail brands connect with dealers and retail resources. What is LINSY's core strategy for offline channel development, and what are the brand's long-term goals for retail expansion? A: In terms of offline channel development, LINSY continues to advance its "1,000㎡+ Flagship Store" strategy. Characterized by retail spaces exceeding 1,000 square meters, integrated lifestyle displays, comprehensive product assortments, and professional service systems, these stores are designed to serve as benchmark destinations within their respective markets. Supported by LINSY's product ecosystem, omnichannel traffic resources, and standardized operational framework, the model enables stores to enhance visitor quality, increase transaction value, and improve conversion efficiency. As of February 2026, LINSY had opened nearly 300 flagship stores across China, covering major first- and second-tier cities such as Beijing, Shanghai, Guangzhou, Shenzhen, and Hangzhou, while gradually expanding into high-potential emerging markets. These stores have become important touchpoints for building deeper consumer relationships and delivering a complete home living experience. Looking ahead, LINSY will continue expanding its flagship store network, using benchmark locations as strategic hubs to further strengthen a multi-tiered and widely accessible retail ecosystem. Through this approach, the brand aims to bring high-quality, scenario-driven home furnishing solutions to consumers across a broader range of markets. Join LINSYat Booth 3.1A06 at CIFF Shanghai 2026and discover a new vision of comfort, inspiration, and contemporary living. Follow CIFF Shanghai on social media Official social media accounts ▼ 浏览更多展会资讯,尽在中国家博会官网 www.ciff-gz.com www.ciff-sh.com ▽ 欢迎参观同属我司举办展会 免责声明:本宣传资料所涉及的所有图文及数据仅供参考,精准信息以正式批文或确认文件为准,我们尊重创作,注重分享,所转载的图片、资料、视频等来源于网络,知识产权归该权利人所有,如涉及侵权,请联系删除。最终解释权归中国家博会所有。 var first_sceen__time = +new Date(); if ("" == 1 && document.getElementById("js_content")) { document .getElementById("js_content") .addEventListener("selectstart", function(e) { e.preventDefault(); }); } 预览时标签不可点 关闭 更多 .article-header { border-bottom: 1px solid #eee; padding-bottom: 20px; margin-bottom: 20px; } .article-title { font-size: 24px; font-weight: bold; margin: 0 0 10px 0; color: #000; } .article-meta { color: #999; font-size: 14px; } .article-content { max-width: 667px; font-size: 16px; margin: 0 auto; } .article-content img { max-width: 100%; height: auto; display: block; margin: 10px 0; } .article-content p { margin: 15px 0; }
Sofa Institute | M.T: A Sanctuary of Calm—Redefining Relaxed Living for Contemporary Homes
Sofa Institute | M.T: A Sanctuary of Calm—Redefining Relaxed Living for Contemporary Homes
At CIFF Shanghai 2026, M.Twill showcase its latest designs at Booth 2.1A07, including the 25S25 Latte and 23L017 ZOEY. Combining eco-friendly materials with quality craftsmanship, the collection reflects the brand's commitment to creating comfortable and relaxing living spaces for modern lifestyles. > M.T is based in one of China's leading furniture manufacturing hubs, integrating design, product development, manufacturing and sales into a fully integrated operation. Guided by a commitment to “durability, comfort and contemporary design”, the brand combines ergonomic thinking with modern aesthetics to create furniture solutions for residential, commercial and office spaces. Manufacturing excellence lies at the heart of M.T's operations. Supported by modern production facilities and advanced CNC technologies, the brand has established a rigorous quality control system covering every stage of the process, from material selection to final assembly. From precision panel cutting to the consistent application of eco-friendly finishes, each step undergoes meticulous craftsmanship and multiple rounds of inspection, ensuring products that stand the test of time. Responding to evolving lifestyle needs, M.T offers a comprehensive portfolio spanning sofas, beds, tables, chairs and whole-home furnishing solutions. Carefully selected eco-friendly materials support the brand's commitment to “healthier living environments”, while durable construction delivers lasting value beyond short-lived trends. Backed by strong manufacturing capabilities and competitive value, M.T continues to earn the trust of consumers seeking quality, comfort and a more refined way of living. At the 58th CIFF Shanghai, M.T will present a collection built around quality craftsmanship and sustainable design. Combining the warmth of natural wood with soft, comfortable textures, the collection is designed to create healthier and more comfortable living spaces. 25S25 Latte Stripped of unnecessary embellishments, the 25S25 Latte pairs deep matte black leather with a warm solid-wood frame, striking a harmonious balance between softness and strength. While preserving the supple, luxurious feel of leather, it also showcases the natural texture and reassuring stability of wood. Generously padded segmented back cushions and a wide, resilient seat are carefully designed to support the body with exceptional comfort, making extended periods of sitting feel effortlessly relaxing. The interplay of muted black tones and warm wood finishes creates a refined visual statement, transforming the sofa into not only a minimalist focal point within the space, but also a welcoming retreat for both body and mind. 23L017 ZOEY Designed around the idea of comfort and well-being, the 23L017 ZOEY lounge chair features a softly rounded barrel silhouette that embraces the user like a warm and welcoming cocoon. Upholstered in a textured light-grey fabric, it brings a calm and soothing presence to contemporary interiors. Beneath its inviting exterior, generously cushioned high-resilience filling provides ergonomic support for the natural contours of the back and waist, creating a relaxed and effortless seating experience. A silent 360-degree swivel base allows smooth movement in every direction, enabling users to shift perspectives freely without leaving their seat. Quiet in operation and gentle on flooring, every turn feels light, seamless and unobtrusive, further enhancing the chair's sense of comfort and ease. The essence of ideal living is often found in the gentle curve of a sofa, the comfort of a relaxed recline, or the warmth of an intimate conversation. In contemporary homes, sofas have evolved far beyond their traditional role as functional seating, becoming a shared expression of emotional connection, lifestyle quality and spatial aesthetics. At M.T, ergonomic comfort meets modern design. Characterized by clean lines and environmentally friendly materials, the brand offers furniture solutions that balance functionality, comfort and aesthetic appeal for homes around the world. Design Differentiation and Emotional Value Q: Design is one of the key themes of CIFF Shanghai this year and is increasingly seen as a source of brand differentiation. Globally, sofas are evolving from purely functional furniture into versatile living spaces that support entertainment, work, social interaction and personal relaxation. How does M.T respond to consumers' growing demand for comfort, emotional well-being and a sense of belonging through the design of its sofa collections? A: 在M.T, emotional comfort is an important consideration in our sofa design. We focus on form, materials and colour to create products that support a more relaxed and enjoyable home experience. 1. Form: In terms of form, we favour soft curves and embracing silhouettes over sharp edges, creating a welcoming and comfortable feel. Flexible modular layouts also allow our sofas to adapt to different activities, from watching movies and working from home to socialising and relaxing alone. 2. Materials: In terms of materials, we select soft, skin-friendly fabrics and high-resilience cushioning to provide a comfortable seating experience while maintaining everyday practicality and durability. 3. Colour: In terms of colour, we use warm, low-saturation tones that work naturally with a variety of interior styles. These colours help create a calm atmosphere and make living spaces feel more comfortable and inviting. M.T aims to bring warmth and comfort into everyday living through thoughtful design, creating spaces where people can feel relaxed, connected and at home.。 Global Expansion and Future Growth Q: China's furniture industry is moving beyond competition based solely on price and increasingly focusing on quality and design. As CIFF Shanghai continues to strengthen its role as an international trade platform, what are M.T's key strategies for expanding overseas, and what goals does the brand hope to achieve in global markets? A: M.T's global expansion strategy is centred on three key pillars: original design, reliable quality and local market development. Guided by this approach, the brand continues to pursue sustainable growth in international markets through the following three areas: 1. Design and Product Development: Leveraging the international resources and opportunities provided by platforms such as CIFF, we remain committed to original design and independent product development. By combining Eastern design influences with global lifestyle trends and adapting products to local consumer preferences, we aim to create differentiated products while meeting international environmental and safety standards. 2. Channels and Services: We will continue to strengthen our domestic and international supply networks while improving our overseas service capabilities, helping to expand the global presence of the M.T brand. 3. Brand Building and Long-term Vision: We plan to deepen our presence in major international markets, gradually increase the share of our self-owned brand business, and move beyond product exports towards exporting Chinese design and lifestyle concepts. Our goal is to become an internationally recognised upholstered furniture brand and contribute to the growing global influence of Chinese furniture brands. M.TDriven by a commitment to sustainability, quality and innovation, M.T continues to bring comfort and thoughtful design into everyday living. From quality craftsmanship to user-focused design, every detail reflects the brand's commitment to comfort, durability and healthy living. At CIFF Shanghai 2026, M.T warmly welcomes visitors to Booth 2.1A07 to discover its latest collections and experience a more comfortable way of living. 关注中国家博会(上海) 官方新媒体账号 ▼ 浏览更多展会资讯,尽在中国家博会官网 www.ciff-gz.com www.ciff-sh.com ▽ 欢迎参观同属我司举办展会 免责声明:本宣传资料所涉及的所有图文及数据仅供参考,精准信息以正式批文或确认文件为准,我们尊重创作,注重分享,所转载的图片、资料、视频等来源于网络,知识产权归该权利人所有,如涉及侵权,请联系删除。最终解释权归中国家博会所有。 var first_sceen__time = +new Date(); if ("" == 1 && document.getElementById("js_content")) { document .getElementById("js_content") .addEventListener("selectstart", function(e) { e.preventDefault(); }); } 预览时标签不可点 关闭 更多 .article-header { border-bottom: 1px solid #eee; padding-bottom: 20px; margin-bottom: 20px; } .article-title { font-size: 24px; font-weight: bold; margin: 0 0 10px 0; color: #000; } .article-meta { color: #999; font-size: 14px; } .article-content { max-width: 667px; font-size: 16px; margin: 0 auto; } .article-content img { max-width: 100%; height: auto; display: block; margin: 10px 0; } .article-content p { margin: 15px 0; }
Outdoor Healing Space | Higold: Inspired by the Whale Tail, Redefining a New Landmark for Outdoor Living
Outdoor Healing Space | Higold: Inspired by the Whale Tail, Redefining a New Landmark for Outdoor Living
On September 5–8, 2026,Higoldwill present its latest collections, including CALLA, CALYPSO, TIKI, and more, atBooth 1.1A30 of CIFF (Shanghai) Urban Outdoor Furniture Exhibition, showcasing the brand narrative of Chinese outdoor furniture through exceptional design and quality. Since its establishment in 2006, Higold Outdoor Furniture has remained committed to original design, seamlessly integrating metal craftsmanship with outdoor aesthetics. Blending Eastern and Western design languages, the brand is dedicated to creating a sunny, healthy, and inspiring outdoor lifestyle for users worldwide. Its product portfolio covers a wide range of outdoor furniture, including exposed-frame, upholstered, and woven collections, as well as complete outdoor solutions such as parasols, outdoor lighting, outdoor showers, and fire pits — transforming outdoor spaces into a natural extension of the home. Higold's products have received more than 30 prestigious international awards, including Germany's Red Dot Design Award, the iF Design Award, the U.S. Pinnacle Awards, and China's Red Star Design Award. With a global sales network spanning five continents, Higold's products are available in over 90 countries and regions. The brand has also established partnerships with more than 50 luxury hotels and renowned real estate developers worldwide — from Alila Kothaifaru Maldives to InterContinental Shenzhen Dameisha Resort. Through outstanding design and quality, Higold continues to shape the global brand narrative of Chinese outdoor furniture. At this year's CIFF Shanghai, Higold will present a series of new internationally awarded products. Each creation is inspired by a deep observation of nature, seamlessly integrating organic forms with engineering aesthetics to redefine the artistry and comfort of outdoor furniture. CALLA The CALLA collection invites you into an outdoor sanctuary filled with comfort and artistic elegance. Winner of the 2026 Red Dot Design Award, the collection features a sculpted metal base inspired by the graceful and familiar curves of a whale's tail, creating a form that feels both stable and dynamic. Resting above the base are plush, softly wrapped cushions that bring warmth, intimacy, and an unparalleled sense of comfort. Thoughtfully designed to capture the serene beauty of the natural world, the CALLA collection transforms every outdoor corner into a starting point for relaxation and well-being. CALYPSO The CALYPSO collection redefines outdoor elegance, drawing its primary inspiration from the serenity, brightness, and timeless sophistication of Mediterranean coastlines and villas. The design skillfully combines contrasting forms: the organic, enveloping curves of the seating create visual warmth while highlighting refined craftsmanship, while the minimalist linear geometry of the base ensures a strong sense of modern stability. This combination achieves a perfect balance between visual comfort and structural discipline, bringing the sunshine and sea breeze of the Mediterranean into the home garden. TIKI The TIKI collection redefines outdoor living by seamlessly blending robust engineering with refined, lightweight aesthetics. Inspired by tropical landscapes, the collection captivates with exquisite craftsmanship and flowing lines. Its slim, minimalist aluminum frame provides strong structural support, ensuring outstanding durability while maintaining a visually light and elegant appearance. With the TIKI collection, every outdoor moment feels like a retreat surrounded by the gentle breeze of a tropical island. From September 5–8, 2026, Higold invites you to Booth1.1A30 at the National Exhibition and Convention Center (Shanghai Hongqiao).Experience an outdoor lifestyle shaped by the flowing curves of a whale tail, the light and shadows of the Mediterranean, and the breeze of a tropical escape — and witness the power of original Chinese design. .article-header { border-bottom: 1px solid #eee; padding-bottom: 20px; margin-bottom: 20px; } .article-title { font-size: 24px; font-weight: bold; margin: 0 0 10px 0; color: #000; } .article-meta { color: #999; font-size: 14px; } .article-content { max-width: 667px; font-size: 16px; margin: 0 auto; } .article-content img { max-width: 100%; height: auto; display: block; margin: 10px 0; } .article-content p { margin: 15px 0; }