In April, 2026, A conference with the theme of "AI Empowering Home Health" kicked off in the careful preparation of NEXTROOM, a new brand of MOVA Ecology. This is not only the first systematic technical disclosure of NEXTROOM since its brand debut in January 2026, but also marks that this young home technology enterprise has officially completed a key leap from "brand narrative" to "technical base".
1、from the Spring Festival Evening to Suzhou: a technical debut that has been ready for half a year
Looking back on the development track of NEXTROOM Furnishing, its brand exposure rhythm is compact and accurate: in January 2026, the brand was officially unveiled; Immediately landed on CCTV Spring Festival Evening, and put the concept of "AI home" into the vision of hundreds of millions of families with scene implantation. The striking design at the press conference site is a replica of the real family space of the sofa and coffee table of CCTV Spring Festival Evening. This detail is by no means simple nostalgia-by putting the product in real life furnishings, the audience can intuitively perceive the design language, size ratio and integration ability with the home environment. When the technical parameters are transformed into the living scene at your fingertips, the concept of "self-adaptation without feeling" pursued by NEXTROOM has corresponding comments.
2、NEX-AI full-dimensional pivot algorithm: redefining the "brain" of smart home
The technical core of this conference is the NEX‑AI full-dimensional pivot algorithm completely disclosed by NEXTROOM for the first time. The proposal of this algorithm directly hits two pain points in the current smart home industry: first, most products are still in the primary stage of "networking +App control" and lack active perception of user status; Second, the so-called "intelligence" often relies on preset rules and cannot continue to evolve with the physical changes of users.
NEX‑AI builds a continuous closed-loop system of "perception-understanding-decision-execution-evolution". This system is different from the traditional scheme in three key features:
Millisecond response-from the user lying down, turning over to getting up, the system completes data acquisition, state judgment and support adjustment within milliseconds, and the whole process is insensitive;
Cross-time evolution-the system continuously learns individual sleep habits and body characteristics, constantly optimizes the regulation strategy, and the more it is used, the more it "knows you";
Space-level linkage-not limited to a single product, but let sofas, mattresses and even environmental equipment coordinate and adjust according to the user's state.
Specific to the technical architecture, the NEX‑AI hub works with four subsystems:
-Sensing system: High-density flexible pressure sensing array is used to collect multidimensional data such as pressure distribution, respiratory rate and body motion signals in real time in a plane level rather than a point level. This sensor array not only ensures the accuracy, but also maintains the comfortable sense of body of soft furniture.
-Fusion system: transform the original sensing data into understandable physiological and behavioral indicators, such as sleep stage (shallow sleep/deep sleep /REM), body posture (sitting/lying/lateral lying), individual stress model, etc.
-Decision-making system: based on the fused state model, the personalized control strategy is generated. For example, when it is detected that the user enters the deep sleep stage, the system automatically fine-tunes the hardness of the mattress partition to improve the spinal support; When sedentary posture is detected, the sofa actively adjusts the lumbar support angle.
-Adjustment system: output micro-vibration guidance, dynamic support deformation and local temperature control response through rhythm engine. These execution actions are very delicate, and users will not feel abrupt mechanical movements.
As the "brain" of the algorithm, NEX‑AI has the ability of multi-modal modeling, strategy generation, cross-system scheduling and continuous learning. It is this ability that makes NEXTROOM's product no longer a "tool for executing orders", but a "space agent" that can understand, adapt and accompany people's evolution.Shanghai Home Expo believes that from "passive response" to "active adaptation" is the key to smart home landing.
3、the product landing: from smart items to "space adaptation"
On the technical base, NEXTROOM has built a full-scene product matrix covering living room, bedroom, cleaning and health care. Among them, smart mattresses and smart sofas are the focus of this conference.
Smart mattress is essentially an AI sleep control system integrated in the mattress. When the user lies down, the sensing system immediately collects the whole body pressure distribution and micro-motion signals; The fusion system judges whether the user is currently awake, shallow asleep or deep asleep; The decision-making system adjusts the support hardness and height of each area of the mattress in real time according to the sleep physiological model; The adjustment system completes the deformation with micron precision. The whole process runs in a millisecond closed loop, and users can't even notice any traces of mechanical work-this is the core of "non-inductive adaptation": technology is present, but it doesn't bother.
Smart sofa is also based on flexible sensor array. After different types of experiencers sit down, the sofa can identify the pressure distribution of their hips, waist and back in a few seconds, and automatically adjust the inflation amount of the waist support airbag and the inclination angle of the backrest, so that each user can get a "tailor-made" fit feeling. This adaptive ability has completely changed the limitation of the traditional sofa that "the fixed shape is suitable for everyone".
Based on the above product capabilities, NEXTROOM put forward the concept of "space-level intelligent adaptation". This is not the intelligence of a single product, but the understanding of people in the whole living space: when the user gets up from the sofa and walks to the mattress, the system predicts that he is about to enter a rest state, and adjusts the bedroom light color temperature and mattress temperature in advance; When the user turns over from sleep, the system synchronously fine-tunes the support partition. Space is no longer a collection of devices, but a life with perception, feedback and temperature.
4、live experience: the "perceivable" moment of technology
The conference set up a real replica living room and bedroom experience area. After lying on the smart mattress, many experiencers said that they could hardly feel any mechanical adjustment at first, but when they got up, they would obviously feel that their backs were more relaxed than usual-"It's like waking up after a sleep, and their bodies were silently taken care of all night". In the smart sofa experience area, experiencers with different weights and heights try to sit in turn, and the sofa can complete the continuous adjustment of the support curve within 2-3 seconds, and the process is smooth and without frustration. Some industry observers described it as: "This is not that you actively adapt to furniture, but that furniture is adapting to you, and you hardly realize that it is working."Shanghai Home Expo also noted that this "no-feeling and self-adaptation" experience is exactly what consumers expect from smart homes, and technology should serve people's natural state.
From the brand appearance in January 2026, to the CCTV Spring Festival Evening, AWE high-profile exhibition, and then to the systematic disclosure of the Suzhou technology conference, NEXTROOM has completed a rapid transition from "brand narrative" to "technical base" in just a few months. The core of this conference-NEX AI full-dimensional pivot algorithm, with the continuous closed loop of "perception-understanding-decision-execution-evolution", faces the two major pain points of "passive response and lack of evolution" in the smart home industry, and upgrades the AI capability from simple networked control to a "space agent" with millisecond response, cross-time learning and spatial linkage. Based on this technical system, smart mattresses and smart sofas have realized "non-inductive self-adaptation" in real experience-technology is present, but it does not disturb; Furniture is no longer a passive tool, but a life partner who can understand, adapt and accompany people in their evolution.








